When it comes to Firewood in Mid Canterbury, no one is more knowledgeable, friendly or darn right passionate about Firewood than Rini from RK Firewood.

While he knows a lot about Firewood, Rini doesnโ€™t know a lot about marketing…enter, Rushton Marketing. 2 years ago we came on board as marketing manager for these guys, driving various sales campaigns over the winter months. Print, radio, social media and direct marketing campaigns all worked so well to position RK as market leaders that this year they sold out of wood half way through the season!